What We Do

4. Online Marketing

Communicate with your target audience more effectively, increase traffic, spread your online visibility and in addition to generate sales.

  • Increase your website traffic with search engine optimization and pay-per-click

    advertising
  • Refresh your brand image and attract more target audience with credible online

    reputation management
  • Turn your customers into brand ambassadors

SEO Agency based in Bangkok

4.1 SEO - Search Engine Optimization

Bring quality traffic to your website to obtain high-ranking placements in search engines

  • Research a competitive review and keyword to build a project that has a clear plan for success
  • On-page optimization & internal linking is set up to maximize ranking and landing page

    optimization is put in place for each keyword
  • Monthly link building and content outreach takes place in order to develop ranking growth
Search engine Optimization (SEO) in Bangkok

Top 5 Benefits of SEO

Increased Traffic

SEO focuses on creating informative and keyword relevant title tags and descriptions, which show up in the top positions on the search engine result pages to receive a majority of the impressions and clicks, so this ranking can result in significant traffic increases for your website.

ROI (Return on Investment)

SEO provides trackable and quantifiable results using analytics and also be able to track increases in keyword rankings, traffic and conversions - such as filling up an enquiry form or subscription to your newsletter to grow your database.

Cost Effectiveness

SEO is one of the most cost-effective than many other marketing strategies because it targets users who are actively looking for your products and services online.

Increased Site Usability

SEO consists of rearranging the site's architecture and links to make pages within the website easier to find and navigate.
This not only makes it easier for search engines to find your pages, but also makes it easier for users to find information on your website as well.

Brand Awareness

Being on the first page for your targeted keywords with SEO not only helps users to associate your brand with those keywords, but also generate customers' trust, since companies on the first page are generally perceived to be more trustworthy.
The more your pages rank in high positions in the search engines, the more chances you have for users to see your content and associate with your brand.

4.2 Pay-Per-Click Marketing

Drive relevant traffic to your website through paid advertisement appearing in search engine results

  • Deliver instant traffic by placing you at top positions on search engines
  • Pay only for relevant traffic: limit by geography, days of the week, time-of-day, keywords etc.
  • With well written advertisement, reduce your number of dead leads

Digitaly Sensation is a SEO Agency based in Bangkok

Key Concepts to a Successful PPC Campaign

Select the Proper Keywords

The keywords you target (and pay for) must be specific to what you are offering on your website to ensure the people who are looking for the products and services you offer are directed to a page where they target to.

Control the Search Experience

It is to get your advertisement in front of the right audience and also make the advertisement sufficiently informative, creative or entertaining to compel potential customers to click through to your site.

Understand Your Cost Before You Start

Make sure you are generating enough revenues to justify both the expenses and the labor costs associated with the campaign.

Use Metrics to Stay Ahead of The Curve

One of the terrific things about a Pay Per Click campaign is that you can immediately monitor your results. A/B testing (a method to compare two versions of a web page to see which one performs better) of advertisements, keywords and landing pages is easily facilitated for timely feedback and opportunity to adjust your strategy.

4.3 Direct E-mail Marketing

Help you connect with your target audience through e-mail marketing to accomplish your business objectives.

  • Incite higher open rates with effective e-mail subject line
  • Create compelling newsletter designs to increase click-through rates
  • Couple strong landing pages with effective e-mails to enhance overall conversion rates

Utilize e-mail to accomplish your objectives and increase your online marketing return on investment (ROI)

Methodology to Get Optimal Results from Your Direct E-mail Marketing

Audience Research

It is important to know and understand the nature of your e-mail recipients in order to serve towards their attitudes, culture, and expectations.

Analyze Goals & Objectives

Most recipients spend no more than a couple seconds when viewing an e-mail. Whether your e-mail marketing contains an informational resource or marketing a product, a single focus must be decided in order to grab your recipients' attention and direct them towards your desired action.

E-mail Design

Design and structure your e-mails with a goal to optimize your click through rates and drive traffic to your site.

Targeting

Nobody likes to receive an e-mail that is not relevant to them.
Through use of analytics and past user activity, your e-mail marketing should be tailored with relevant messages to target customers to optimize your click-through and open rates.

Analysis & Report

Find the optimal time and frequency to reach out to your customers and get actionable results so that you can see how much e-mail marketing is helping your business to grow.

4.4 Social Media Marketing

Promote your business across the web by social media marketing

  • Gain website traffic or attention through social media sites
  • Increase electric word-of-mouth referrals
  • Stay on top of conversation about your industry and company across social networks

Using Social Media to Engage Your Audience and Increase Sales

Key Concepts to Run Social Media Marketing Successfully

Engage Customers in Meaningful Conversations

In the age of social media, businesses must be open to discussions with their customers. It is important to find out and understand what they like, what they hate, and what fresh ideas they may have.

Provide Instantaneous & Professional Customer Service

Social media allows companies to handle customer service issues instantly. This can be done directly, by offering clear channels of communication for customers to register complaints, concerns, and suggestions.

Engage Visitors by Having them Contribute Content

Another great way of engaging the public is to have visitors directly contribute content through a social media platform. This tactic can help engage customers and potential customers and also help create new sales and greater brand awareness.

Provide Exclusive Offers to Your Audience

Social media gives you an opportunity to provide exclusive promotions to your loyal customers. You can reach a captivated audience with each offering and also measure the success of the campaign by having social media tracking analytics in place.

4.5 CRO - Conversion Rate Optimization

Maximize the number of your website visitors who turn into your customers.

  • Create your website more relevant to visitors
  • Build customer trust by using on-page elements
  • Develop effective calls-to-action to incite visitors to become your customers

Benefits of Conversion Rate Optimization (CRO)

Benefits of Conversion Rate Optimization

Revenue Generation

Conversion Rate Optimization has a multifaceted approach to improving revenue generation. The primary benefit is simply to convert existing traffic at a higher rate and the secondary benefits stem from increasing the number of visitors that convert.

Increase Customer Base

We all know our customers right? So how is it that our conversion rates aren't what they should be? The fact is there are a number of variables that people look for when they visit a website. Many pages push too hard for a sale and overlook vital information.
By testing various best practices, you can start to gain better understanding of the needs of your customer base and the barriers that they are facing.

Scalable Findings and Results

Conversion Rate Optimization is all about understanding the behavior and requirements of a consumer to deliver the most accurate results for what they are seeking. Conversion Rate Optimization gives you scalable findings and results with continuous optimization by aligning your services, products, user experience, landing page, videos and images with consumer behavior.

Long Term Effectiveness

As long as your business model, product, and message remain viable, you can continue to employ Conversion Rate Optimization campaign with confidence. For some clients, the market is constantly variable and because of this, the Conversion Rate Optimization process must be ongoing in order to be most effective.

4.6 Pinpoint Display Advertising

Target your ideal customer to display advertisement based on what they are searching elsewhere on the web

  • Save your advertising budget only for target users with intent
  • Target the most likely prospect by location, age, past browsing history and more
  • Only serve your ads to Internet users who are likely interested in your product or service at

    the right time and frequency

Clearly defining your target audience makes it much easier for you and your company to prepare and execute your marketing campaign. It's very important to figure out who is your target market, before you even consider conceptualizing your display advertising.
By defining and focusing on your specific target consumers who are prepared to purchase your goods and services, you do not only increase the chances of making sales, you also cut down on your marketing overhead and save time, effort and money.

How Does Pinpoint Display Advertising Work?

Your campaign's target market is defined through keyword and demographic research

Advertisements and corresponding landing pages are created to drive and convert web traffic

Advertisements display only for your target market across the web

Campaign performance is continually measured and optimized

4.7 Online Public Relations

Build up significant credibility and improve your business's brand value in front of your target audience

  • Increased traffic to a website
  • Drive online visibility of your company's press release to media websites and blogs
  • Enhance brand awareness

We are a SEO Agency in Bangkok, Thailand

Benefits of Online Public Relations

The online public relations can help your SEO

If you submit a keyword optimized article or press release to blogs, article directories, and online PR sites, you should notice an increase for your backlink profile. The object is that the press release gets in front of news reporters, bloggers, and other industry experts and that they find it interesting enough to link to you. Thus, from a link building perspective press releases can have a benefit on your SEO.

Online PR is great for reputation management.

For example, let's say you are selling a new product. You submit the press release to relevant blogs and offer to send a sample for a review. You get a great review and people are coming to your website to see learn more. Of course, it could also work in the opposite way. In that case, you need to counteract any negative reviews with press releases or articles. In some instances, you may find that a negative review brought a problem with your product or service to light and you make changes.

Online PR doesn't have to be expensive.

Many bloggers will review your products or services for free (as long as you provide a sample) and there are many sites that you can submit press releases to at no costs.
Some sites do charge a fee to publish and distribute your news release. However, you may find the price is worth it to get your company's name in front of online and offline media.